David Kluskiewicz

Scott Ginsburg has a contagious idea that could break a lot of people out of their inertia. By simply brandishing a stock Hello, my name is… nametag, Scott bucks the system of formal introductions, proscribed networking and trite business interactions.

Sure, it takes a lot of people out of their comfort zone of privacy and guardedness, but there are many instances where a viral icebreaker could save a lot of time and effort. Think about seeing nametags when you move to a new neighborhood, start a new job, join a new club or participate in a community activity. The mere presence of a name badge indicates that you (outsider) might be welcome. The absence would definitely show that someone feels threatened by you.